Amal Shark builds a loyalty app and gift store with White Stork for Decovolt’s trade network

Amal Shark is the company behind Decovolt, an electrical brand sold through a trade network of technicians, distributors and agents across Iraq.

An electrical wholesaler’s trade counter at night, shelves of cable drums and breakers behind it.

9 weeksto version 1.0
17releases since
3member types: technicians, distributors and agents

Decovolt’s trade network decides which brand goes into each job, and Amal Shark had no direct way to reward it.

Challenge

Technicians install Decovolt products, and distributors and agents sell them.

Amal Shark’s rewards to these people were informal arrangements: hard to track, easy to dispute, and unable to grow with the network.

The company wanted a points program every member could check for themselves, with different privileges for technicians, distributors and agents.

Points had to buy real gifts, without promising one that isn’t in stock. The marketing and operations team had to be able to change rules, gifts and messages on their own, and sign-in had to be a phone number and a code, with no email and no password.

Solution

03Step

Amal Shark’s team runs everything from ERPNext.

They credit points against each invoice, and every change to a balance is saved as its own transaction, so any balance can be explained line by line.
Points rules are a table the team edits: which tier may send points to which, and how many per day, week or month.
Gift orders reserve stock in the gifts warehouse the moment they’re placed.
If an order is cancelled or returned, the stock goes back to the warehouse and the points go back to the member.

Results

Decovolt now has a direct digital channel to its trade network, and every member has a points record they can check in place of informal arrangements.

The team changes tiers, limits, gifts, banners and app messages without asking a developer, and members are never promised a gift the warehouse doesn’t have.